Author Archives: greenwoodgeneral1

Customer retention is just as important as lead generation. If you are bringing in hundreds of new leads but are loosing 50% of your client base, you might have to shift your focus towards retention. In this article we go over the top reasons clients discontinue business with their brokers to give you insight on where your focus should be when setting up a customer retention strategy.

General Liability insurance is essential for businesses, but getting your submission accepted can be a challenge. Here are the top 5 reasons why underwriters deny General Liability submissions and tips from underwriters on how to increase your chances of acceptance.