Lack of Expertise Shown
Trust is the foundation of relationship building. There are several reasons a client would choose to work with you, however, one of the main reasons is because they trust that you have their best interest in mind when providing coverage for their business.
As a broker, you should be asking your client thought-provoking questions while conducting a risk analysis in order to provide the broadest coverage terms available. Showing your client that you pay attention to details will give them the comfort and trust that there are no gaps in their coverage.